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Free Trial Subscription to the Gallup Management JournalThe following is a message from the Gallup Management Journal that we at GovLeaders.org are passing on as a service to our readers... Dear Reader, The Gallup Organization is pleased to offer readers of GovLeaders.org a free six-month trial subscription to the Gallup Management Journal (a $95 annual value!). GMJ is packed with articles and expert insights into managing engaged employees and customers, leading world-class sales forces, and developing the strengths of your employees. All articles are grounded in decades of Gallup research. The Gallup Organization is one of the world's largest management consulting firms. Its core expertise is in measuring and understanding human attitudes and behaviour. For the past 25 years, Gallup has interviewed more than two million employees and more than 80,000 managers in a range of industries worldwide. From this groundbreaking research, Gallup developed a model that describes the relationship between well-managed, engaged employees, loyal customers, brand equity, and an increase in overall company value. No other consulting firm bases its advice on knowledge drawn from such large and robust databases on the variables that affect human performance.The Gallup Management Journal mission is to explore the critical business issues that companies face in the 21st century: how to develop highly engaged employees and fiercely loyal customers in a fast, global, Web-linked economy. The GMJ is rooted in rigorous research and use of data to prove results. It is unconventional, provocative, and bottom-line focused. The GMJ's graphic look reflects the larger goal: to produce a business publication that is stimulating, sharp, and invaluable to business leaders and serious management thinkers. To subscribe to the Gallup Management Journal using the promotional code, please go to https://commerce.gallup.com/ma/ and follow the instructions below.
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